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As cloud computing, mobile computing and social computing infiltrate the enterprise, an "identity explosion" is occurring – one which requires a new IAM strategy. This whitepaper explores the next steps in IAM and how to keep your enterprise safe.
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In this white paper, Stowe Boyd of GigaOM Research explores:The current state of the workforce: What is the new normal? How HR and technology leaders can work together to responsibly invest in social technologies? What HR must become to embrace the modern workplace and earn a seat at the executive table.
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While protecting one's online identity has traditionally been a huge concern for Internet users, consumers and businesses alike are realizing the value of a more open, connected social web. In this white paper, explore three ways that user anonymity can negatively impact ROI for businesses and customer experiences.
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Whether your goal on the web is to inform, sell, entertain, or persuade, your site needs to meet the expectations of today's Internet users. Rich web pages, rapid fire communications, huge software downloads, and an expanding universe of digital media require a new approach to content delivery. Read this paper to see what Limelight has to offer.
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As businesses embrace the digital revolution, they're rethinking what customers value most and creating operating models that take advantage of what’s newly possible for competitive differentiation. This report is designed to provide senior executives with analysis and insight on how fast and how far to go on the path to digital transformation.
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This paper outlines the why organizations need to become social businesses today. Read on to learn how your business can become social through crafting the right blueprint relying on networks, social and real-time collaboration, mobility and integration, how to deepen your customer relationships and the benefits associated with it, and much more.
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In this white paper, find out how, with the right tools in place, today's marketers can understand the value social media provides as a marketing channel and, in coordination with other channels, drive conversions and, ultimately, revenue.
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The following white paper discusses how to successfully create and implement a strategy to manage your social media mix and at the same time, create a fluid online communication outlet.
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This IBM Redguide™ publication provides information about IBM Social Business and includes details about the business need and the value of transformation to a social business. It presents a high-level Social Business component diagram, highlights key capabilities, and includes customer case studies.
