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| Most Popular Market Research Reports
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Recessionary Effects on Network Services Spending Among Consumers, Worldwide: A Report on Consumer Spending Priorities in 2009 and Targets for Cost Reduction
sponsored by Alcatel-Lucent
 | White Paper: | Posted: 15 Oct 2009
| | Published: | 15 Oct 2009 | |
Summary: |
Consumer spending patterns undergo significant changes during an economic downturn. This paper presents the results of a worldwide study to assess how the current recession is affecting consumer spending. This information can help operators recognize the areas of greatest revenue potential in the months ahead and adjust accordingly.
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Get More from Business Intelligence (BI) by Understanding Your Analysis Needs
sponsored by IBM
| White Paper: | Posted: 08 Oct 2009
| | Published: | 08 Jul 2009 | |
Summary: |
A companywide business intelligence deployment that adapts to the analysis needs and styles of key sets of users within the organization is the key to unlocking the true potential of BI. This whitepaper outlines four styles of analysis and explains how to build deployment plans around these key pillars to get the most return on your BI investment.
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Brand Management - Leveraging the Power of Integrated Marketing
sponsored by SAP America Inc
| White Paper: | Posted: 01 Feb 2008
| | Published: | 01 Feb 2008 | |
Summary: |
The evolution of consumer marketing causes everyone to think in new ways. Instead of reaching consumers through traditional media, Internet, product placement and word of mouth are good alternatives. Check out this paper for more information about integrated brand management.
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