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This resource introduces a data management and analytics approach that gives you the power to harness customer information to improve experiences and meet constantly changing consumer expectations.
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This brief resource introduces a holistic approach to enterprise applications that can help you bridge the gap between the old and the new to deliver the strong, positive experiences that users are looking for.
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Read this success story and learn how a robust API and secure API Management powered Keep's iOS app to become one of the most popular apps in the Lifestyle category in the iTunes App Store.
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To understand the impact of marketing management on business outcomes, IBM surveyed more than 500 professionals across fifteen industries. In this paper, explore insights from the IBM State of Marketing 2013 survey to better understand how to measure the correlation between marketing sophistication and financial performance.
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Find out which platform is capable of maximizing the performance of your e-commerce web site, increasing sales and improving customer satisfaction.
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In this resource, learn about a family of CRM applications that can help you deliver engaging, differentiating customer experiences with marketing, sales, and service capabilities.
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This white paper considers the advantages of social media in regards to lead generation. Access now to find out how you can implement a profitable social media strategy by targeting a variety of platforms with specific plans of action, and how your sales leads will benefit.
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In this article, TED's curator describes the process that TED uses to prepare speakers for their presentations- suggestions that are helpful for presentations in any setting.
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In this white paper, learn how retail businesses should leverage technology to gather more customer info, implement the appropriate changes to their services, and create a more enjoyable shopping experience. Click now to see how to manage and maximize opportunity from omni-channel services.
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Access this whitepaper for 5 essential ways data can revamp your sales cycle, and how this translates to new revenue. Read on to ensure you are tapping all the resources at your disposal, and capitalizing on the proper channels for improved revenue.
