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Tom Davenport Study: Linking Decisions and Information for Organizational Performance
sponsored by IBM
 | White Paper: | Posted: 07 Jan 2009
| | Published: | 07 Jan 2009 | |
Summary: |
The study focuses on the relationship between information and decision-making obtained from interviews with a number of organizations.
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White Paper - Enterprise Master Data Management: Market Review & Forecast for 2008-12- An MDM Institute MarketPulse In-Depth Report
sponsored by IBM
| White Paper: | Posted: 07 Jan 2009
| | Published: | 07 Jan 2009 | |
Summary: |
Corporate master data is a critical asset that must be increasingly managed within and beyond the enterprise, primarily to solve business problems in compliance, customer service, sales, and marketing.
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Frost & Sullivan: Empowering Enterprise Marketing
sponsored by EMC Corporation
| White Paper: | Posted: 07 Jan 2009
| | Published: | 07 Jan 2009 | |
Summary: |
Read this whitepaper for insights into new solutions that bring together an end-to-end approach to help marketing organizations get more effectively engaged with these key business objectives.
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Implementing a Data Quality Strategy
sponsored by DataFlux Corporation
 | Webcast: | Posted: 06 Jan 2009
| | Premiered: | Available On Demand | | | Speakers: |
Ted Fredman, Vice President
Tony Fisher, President and CEO
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Summary: |
In this program Gartner Research Vice President Ted Fredman and DataFlux President and CEO Tony Fisher discuss the data quality issues facing business today as well as the solutions that can solve these problems.
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The Human Energy Crisis: Technology's Role In Supporting Field Workforce, Hourly And High-Volume Hiring Needs
sponsored by Taleo
| White Paper: | Posted: 06 Jan 2009
| | Published: | 31 Dec 2008 | |
Summary: |
For all the advances in the technology over the last 20 years, the process of hiring hourly workers has remained fairly static.
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Facing up to the Talent Crunch
sponsored by Taleo
| White Paper: | Posted: 06 Jan 2009
| | Published: | 31 Dec 2008 | |
Summary: |
Facebook is a social utility that connects people and allows them to exchange information, while facebook initially started as a forum for connecting with fellow students, the site quickly crossed over into the business arena.
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Winning at New Products - Pathways to Profitable Product Innovation
sponsored by CA
| Webcast: | Posted: 17 Dec 2008
| | Premiered: | Available On Demand | | | Speaker: |
Robert G. Cooper, President
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Summary: |
This webcast discusses critical performance drivers that make businesses profitable at new product development (NPD), it also highlights study results surrounding secrets to success and drivers of high new product performance.
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Optimizing Customer Retention Programs
sponsored by Portrait Software
| White Paper: | Posted: 16 Dec 2008
| | Published: | 16 Dec 2008 | |
Summary: |
Read this case study and find out about how Uplift Modeling can help your marketing programs and increase campaign ROI.
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Why CRM Has Failed the Customer - And What to Do about It
sponsored by InQuira Inc
| White Paper: | Posted: 15 Dec 2008
| | Published: | 15 Dec 2008 | |
Summary: |
This white paper offers insights into why CRM has fallen short in serving customers-and it shows how to start getting CRM right.
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Invest and Innovate Today, Grow Your Business Tomorrow
sponsored by SAP America Inc
| White Paper: | Posted: 10 Dec 2008
| | Published: | 10 Dec 2008 | |
Summary: |
Learn how integrated software solutions help you invest and innovate to sustain your company's growth by differentiating products and services keeping your costs down and prices competitive and more.
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Investing in Innovation Gartner On-Demand Webcast
sponsored by SAP America Inc
| Webcast: | Posted: 10 Dec 2008
| | Premiered: | Available On Demand | | | Speaker: |
Chrisitian Hestermann, Research Director
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Summary: |
In today's marketplace creating sustainable growth requires you to constantly innovate. Innovations - in both product features and service delivery - are increasingly important as a means to differentiate yourself from the competition..
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Presentation Transcript: Building a Collaborative Risk Management Strategy
sponsored by IBM
| White Paper: | Posted: 10 Dec 2008
| | Published: | 10 Dec 2008 | |
Summary: |
This document is based on an IBM/TechTarget webcast entitled "Building a Collaborative Risk Management Strategy."
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How to Use the Six Laws of Persuasion during a Negotiation
sponsored by Global Knowledge
| White Paper: | Posted: 10 Dec 2008
| | Published: | 01 Oct 2006 | |
Summary: |
Discover the Six Laws of Persuasion and learn how to use them to conduct more effective negotiations.
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The One-to-One Future: Are We There Yet?
sponsored by Infor
| White Paper: | Posted: 05 Dec 2008
| | Published: | 05 Dec 2008 | |
Summary: |
The need for one-to-one marketing has never been more urgent. This white paper shows how three core strategies must be deployed in order to address current and future business challenges, and to continue the journey toward the one-to-one future.
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Sol Melia
sponsored by Infor
| Case Study: | Posted: 05 Dec 2008
| | Published: | 05 Dec 2008 | |
Summary: |
Sol Melia selected Infor CRM as it provided them a powerful, integrated marketing suite that helped them analyze, segment, generate customer lists, and execute campaigns without IT resources needing to take part in the marketing process.
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MORE SPECIFIC TOPICS:
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Affiliate Marketing |
Branding |
Campaign Management |
Customer Profiles |
Direct Marketing |
Joint Marketing |
Lead Generation |
Loyalty Programs |
Market Research |
Marketing Literature |
Online Marketing |
Permission Marketing |
Personalization |
Pricing |
Product Management |
Public Relations |
Viral Marketing |
Wireless Marketing