WEBCAST:
Access this webcast to learn how using the latest intent data and AI-driven technologies can transform their productivity and yields from a market, an ICP, or a set of named ABM accounts.
EBOOK:
TechTarget has already helped hundreds of tech vendors leverage intent data to power the most important elements of their ABM programs and achieve real success - read this e-book for 6 practical steps to help you build, execute, and scale smarter ABM.
WEBCAST:
Increasingly more often, high-performance businesses are depending on intent data to fuel their pipelines. Watch this webinar to find out more about real purchase intent data, where it comes from, and how your business can make use of it.
EGUIDE:
The results of TechTarget and Computer Weekly's annual reader survey, which asks for feedback on readers' media consumption when considering an IT purchase, reveals the complexity of IT purchase decisions.
WHITE PAPER:
Read this research brief to understand why SiriusDecisions recommends operating demand creation programs that incorporate messaging and offers targeting the most critical roles within these buying groups, and how to avoid missed buying signals.
EGUIDE:
In this expert e-guide, we explore how to integrate BPM with analytics successfully by examining different use cases and approaches. Learn how data scientists help derive optimal value from analytics, how to take analytics to the cloud, and how to leverage BPM to deliver ITaaS.
WHITE PAPER:
This informative resource explains the steps that business leaders can take to prevent and break down silos within their organizations, particularly within marketing departments.
EGUIDE:
In this expert e-guide, discover insights into the sales process and learn how more organized management can help you bust quotas. Also, explore the methods managed service providers leverage—both homegrown and commercial—that help them nail down their pricing calculations.
EGUIDE:
In this expert e-guide, discover the new features of the Salesforce Wave Analytics platform, as it now offers analytics for B2B marketing and financial services without users having to leave the platform. Plus, Adam Bataran from Bluewold Group LLC offers insight into Wave's ability to overcome data integration challenges.
EGUIDE:
Inside this expert e-guide, compare the benefits and challenges of moving to Salesforce Analytics Cloud. Plus, discover how 2 companies, Akamai Technologies and Berkshire Hathaway Travel Protection, use Salesforce Analytics Cloud to fix the sales funnel and make more deals.
